Weiss Tech

CATEGORY: MACHINARY INDUSTRY

PT Weiss Tech is a company specializing in the manufacturing of industrial machines. Beyond production, the company also provides industrial machine maintenance and repair services, custom spare parts manufacturing, and industrial machine automation solutions.

Challenge:

Although PT Weiss Tech possesses a wide range of capabilities in the industrial machinery sector, the company aimed to expand its reach and establish itself as a pioneer in the industry. To achieve this, PT Weiss Tech needed a clear brand image and a consistent marketing strategy that could position them as a trusted partner.

Our Strategy

Monarchy began by crafting a clear and strong branding direction to serve as a foundation for all marketing activities. With this brand identity in place, Monarchy developed and executed a comprehensive social media strategy. The content focused on educating audiences about PT Weiss Tech’s facilities, showcasing behind-the-scenes work processes, highlighting finished products, and featuring staff members as on-screen talents to create authentic and relatable content.

The social media contents were actively distributed across Instagram, Facebook, TikTok, YouTube, and LinkedIn, ensuring broad exposure across multiple platforms.

Beyond social media, Monarchy also designed and launched PT Weiss Tech’s official website. To strengthen their digital presence, Monarchy produced articles and implemented SEO optimization techniques to improve search rankings on Google.

Through this integrated approach—combining branding, multi-platform social media campaigns, website development, and SEO—PT Weiss Tech successfully enhanced its visibility and solidified its reputation as a forward-thinking leader in the industrial machinery field.